Will Design For Food

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Print Advertising

Contrary to all predictions, print is still very much alive. Print media in a digitally challenged world has to offer something unique to its format: be interactive, playable and react almost as quickly as digital.


Land Rover Snow

Ad praising Land Rover owners for helping other drivers out of the snow trap, just next to the editorial.

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Renault Espace

Nostalgic and relevant, just as everything from the 80s became cool again.

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HP Original Consumables

Every refilled inkjet cartridge has once been the original HP piece. Can anything good arise from the dead?

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Absolut

Print media does not need to be flat. In fact, it can be as playful and interactive as digital.

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